Smarter, more effective and successful crisis communications and crisis management

Crisis Communications — a more educated, intelligent, compassionate, wise, skilled and effective approach.

Communications in disputes, ongoing conflicts, scandal and and crisis can prove daunting, challenging and perplexing, especially when we’re personally involved. I can lead or collaborate with you to ‘do it better.’

Serious mistakes and errors are commonplace when people react or respond in crisis.

Rule 1: Avoid those dangerous reactions or negative emotion-fueled errors. Don’t be blind to them, as many people or organizations commonly show. Rule 2: Know what is expected and don’t fight it and follow through intelligently and skillfully.

A more wise, effective and odds-for-success approach

“If a crisis happens and your company already has a challenged reputation, don’t go looking for goodwill because you won’t find it.”

(Chatterton and Fraser)

Prepare now, if you can, before a crisis can develop or worse, explode. Seeking out a professional in a proactive manner is ideal yet if the crisis has already hit you, moving swiftly as a response to work with a crisis professional is still highly intelligent, effective decision making and helpful.

“Engage crisis specialists before a crisis. Make sure they’ll be there for you.”

“You need that trusted third-party advisor…someone who is neutral enough…”

Crisis communications is not as simple to accomplish as it seems, which is exhibited regularly in the news. Major companies and high-profile individuals both react poorly and then respond just as badly, even after taking time to think, plan and communicate. This should not happen and it’s simple to prevent, yet it happens, at multiple great costs.

“Small miscalculations can have big consequences.”
(Yes, quoting Sherlock Holmes in the old television series, Elementary)

It’s easy too for society to assume (incorrectly), judge harshly and punish, without much concern for facts, evidence and truth. What then? It’s possible to be resilient even in seemingly “impossible” situations. When you want and need someone in the foxhole with you, it’s invaluable to know someone you can trust and rely on to be there with you, for you and to help you get out of it safe.

With more knowledge, wisdom and commitment to conduct ethical and successful crisis communications and do the work to conduct ethical and successful crisis management, excellence can be shown, risk significantly mitigated and people and organizations both can navigate through the troubles.

Mistreated, exploited and injured and not believed when you tell your story? This has happened with different people at different times in my life. Painful and deeply painful. Challenging. And what do you do when your reputation, somehow, comes under question or attack.

"Defending reputation isn’t just a case of bringing to justice those who attacked you; it’s demanding the opportunity to return to how you were perceived before the falsehood occurred."

Schillings

“With reputation contributing to over 25% of a company’s market value, reputation risk tops the rank as the most strategic risk that a company may face.”

Helen Graney
CEO of Jack Morton Australia and Weber Shandwick Australia

Contact me if you are a high-profile individual or organization in great need who can use the necessary, precise, high-level, wise, successful response to crisis.

Call me (Michael) at 316-226-4071 or use the contact form below.